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Agency

Agency culture is broken, and how to fix it.

The average staff turnover for marketing agencies is around 30%. That’s ~3 years if you’re on par. One of the worst-performing industries for staff retention. Something isn’t working.

Categories
Agency

9 things I wish I knew starting as head of digital.

Congratulations! You’ve been hired as a Head of Digital, at an agency, in the middle of a pandemic. For the past 5 years, I’ve worked Director or Head of Digital roles both agency side and in-house. Speaking from personal experience, it’s been rewarding, challenging, stressful, tiring and exciting. Despite the extra grey hairs, I can’t […]